OMG, SHOEZ.

M M
on 5/8/11 10:34 pm

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It's obvious. 

Women (and men) respond to shoes.  I posted this absolutely random photo of my super-sparkly purchase and got 15 "likes" immediately.  In fact, while I was shopping my daughter was messing around with her friend and Facebooking shoe photos.   I grabbed the first pair I saw.  These.  I want.  Thanks.

"OMGSHOES."

How can we take this Pavlovian reaction to women's footwear and modify it to, things that matter

DeathbyshoeI am genuinely interested in these reactions of people to footwear to other products mentioned a la Facebook, and of course via blogging and other mediums.  (I am.  Dork.)

A sneaker shot is posted, "Oh, those are nice.  I would like them in a different color." 

A fresh pair of flip flops, "I love those! EXCLAMATION POINT! EXCLAMATION POINT! EXCLAMATION POINT!"

A pair of heels?  "I WILL GIVE YOU MY NEWBORN BABY FOR THOSE SHOOOOOOOOOEEEEEZZZZZZZZZ."

It's a particularly unique reaction for women's high heeled shoes.  "OMG SHOEZ."

If we were to place your vitamins inside a high-heeled shoe bottle - would you buy them and take them more than you do now?  Likely.

There must be something to this, since so many of us are so obsessed with shoes. 

The sourcing, shopping, trying, purchasing, storing, wearing and discussing of shoes. 

They are like, a drug.   Did you note a huge increase in your impulse shoe (and other stuff) shopping since your weight loss surgery?  Hmm?  Like any compulsive shopping purchase, buying shoes fills some type of unmet need, that is understood, but what about SHOES makes them more desirable? 

It's not like Garden Gnomes, yanno.

Garden-Gnome-March

According to COSMO - because COSMO knows EVERYTHING -

Happy Feet

First of all, there's some serious mood-boosting going on when you try on any kind of apparel. "The neurotransmitter dopamine is released, providing a feel-good high, similar to taking a drug," says Martin Lindstrom, a branding expert for Fortune 100 companies and author ofBuyology: Truth and Lies About Why We Buy. "The dopamine increases until you swipe your debit card."

Usually, the high then flatlines, and guilt starts creeping in...except, that is, when the item you're purchasing is a pair of shoes. "Shoppers rationalize shoes as a practical buy — something they can wear multiple times a week — so they hold on to that pleasurable feeling longer," says Lindstrom.

But it's not just dopamine at work. Shoes' mood-altering traits also come from another brain reaction, says Lindstrom. Buying new footwear stimulates an area of the brain's prefrontal cortex termed the collecting spot. "Shoes are a collector's item, whether women realize they perceive them that way or not," says Suzanne Ferriss, PhD, editor of Footnotes: On Shoes. Just think of how they're often stored artfully on shoe trees and shelves. "They're like sculptures," says Ferriss. As a result, collecting each type provides a mini-adrenaline rush similar to the satisfaction a stamp collector gets when he acquires a rare find.

A Higher Power

All those wonderful feelings are intensified when you choose high heels...but again, it's biology, not Jimmy Choo, at work. "Like most animals, we're wired to associate height with power," says Helen Fisher, PhD, professor of anthropology at Rutgers University. "High heels can literally raise your status because you're taller when you wear them."

Heels carry historical significance as well, adding to their appeal. In previous centuries, only the wealthy wore high heels — everyone else had practical footwear to do manual labor. "Shoes were a measure of class," says Fisher, "and we still have a bit of that mind-set ingrained in us."

Sexual Heeling

Now go even higher — to stilettos — and another element rears its head: sex. Stilettos are undoubtedly foxy, but why, exactly? "When a woman wears them, she assumes a primal mating pose called lordosis," says Fisher. "Her butt lifts, and her back arches."

But there's more to it than how hot your ass looks. According to Daniel Amen, MD, author of The Brain in Love, our minds are structured in a way that may associate feet with sex. "The area of the brain that communicates with the genitals is right next to the area that deals with the feet," says Dr. Amen. "These regions share neural crosstalk, which may be why shoes can be erotic." And we thought it was just our lust for high style talking.

http://www.cosmopolitan.com/celebrity/fashion/women-love-shoes

And you thought they were just pretty, it's about FEELGOOD, SEX and POWER.  RAAR.  Get put your Louboutins on, do you feel better?  

Or is is MORE?  What say you?





girlygirl1313
on 5/8/11 10:41 pm - Davidson, NC
 Let's get some shoez.  Let's party.



        

M M
on 5/8/11 10:42 pm
  Shoes.
Shoes.
Shoes.
Oh my God.
Shoes.
Let's get some shoes.
Let's get some shoes.
Let's get some shoes.
Let's get some shoes.
Shoes.
Shoes.
Shoes.
Oh, my God, shoes.
Shoes.
These shoes rule.
These shoes suck.
These shoes rule.
These shoes suck!
Shoes.
Shoes.
Shoes.
Oh, my God, shoes.
These shoes rule.
These shoes suck.
These shoes suck.
These shoes suck!
I think you have too many shoes.

More lyrics: http://www.lyricsmania.com/shoes_lyrics_kelly.html
All about Kelly: http://www.musictory.com/music/Kelly
girlygirl1313
on 5/8/11 10:55 pm - Davidson, NC
Stupid Boy!

These shoes cost 300 ******g dollars

LET'S GET 'EM!!!!



        

M M
on 5/8/11 10:59 pm
 Kelly got to me.  I bought the ******g shoes.

And then I did this.
(deactivated member)
on 5/9/11 10:59 am - San Diego, CA
Hilarious!  I was just going to post the link to that viral video from a few years back.  SHOES. 

Love this post MM!

kahlana
on 5/8/11 10:48 pm - Sitka, AK
VSG on 01/26/12
In February of this year I bought 15 pair of high heels and 4 pairs of high heel boots in an effort to spice up my hitherto bland wardrobe for work. My rationale at buying so many? "My pants size might change but my foot size has been a 10 since I was like 9 years old and isn't likely to change anytime soon. Therefore shoes are a PRACTICAL purchase" Except that my "practical" purchases are lemon yellow, brilliant blue, fire engine red...... tee hee
M M
on 5/8/11 10:49 pm
 Ah-ha, totally practical!  

Now, to ask, ARE THEY ON THE SHELF?  Or, do you really wear them all?
kahlana
on 5/9/11 8:52 am, edited 5/9/11 10:21 am - Sitka, AK
VSG on 01/26/12
Well for some reason it will not let me add pics of the shoes.
              
 
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Kim S.
on 5/9/11 12:32 am - Helena, AL
Those are neutrals!  They'll go with EVERYTHING!
             
     
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